Yahoo! News Offers Socially-Enhanced Experience During 2012 Elections
August 14, 2012
Social Experience #HashOut to Connect Yahoo!'s Audience with Maria
Shriver, Donna Brazile, Abby Huntsman, Damon Lindelof, and more
Convention Coverage Video Programming Announced, Anchored by LIVE
Version of "Newsmakers" from Yahoo! News and ABC News
SUNNYVALE, Calif. --
Today, Yahoo! News, the #1 site for online news[i], announced
programming efforts for its elections hub, The Ticket (http://news.yahoo.com/ticket/)
during the final months leading up to the U.S. Elections on November 6
including #HashOut, a social program focused on sparking debate, a new
election night control room, and six new video shows dedicated to
convention coverage. These new programs aim to drive dynamic
conversations about the political and economic issues facing the nation,
offer an expanded view from the convention floor, and deliver even more
first-source reporting from the campaign trail, inside the Beltway, and
beyond. Building on the success of Yahoo!'s multi-faceted election
coverage thus far, these new initiatives are designed to further engage
and activate Yahoo! News' audience of more than 80 million users[ii].
"Our ambitious election program has informed and engaged audiences about
the issues that matter," said Robertson Barrett, Vice President of News
& Finance at Yahoo!. "As we continue that mission, we're also thrilled
to host our first-ever event at this year's national political
conventions, deliver even more premium content, and provide our audience
with the most exciting, comprehensive, and immersive election night
experience online."
The second phase of Yahoo!'s 2012 election program includes engaging
social experiences:
#HashOut: The first talk show conducted over social media,
#HashOut is a new way to talk about the news. This new Yahoo! News
editorial driven social engagement program, launching next week, aims to
ignite a daily debate about politics, current news, and buzzing topics
between the Yahoo! audience and a panel of political influencers,
industry thought leaders, Yahoo! experts, and journalists. Each weekday,
the Yahoo! News Twitter (@YahooNews) feed will pose a question to all of
its followers. Three curated answers will be published the following day
on the Yahoo! #HashOut
page and the Yahoo! community will vote on the answer they think is
best.
Notable #HashOut participants include American Tax Reform Founder and
President Grover Norquist, Princeton professor and former Director of
Policy Planning for the U.S. State Department Anne-Marie Slaughter,
"Lost" writer and producer Damon Lindelof, and New York Times Magazine
Editor Hugo Lindgren. See additional participants at end of release.
Election Control Room : Yahoo! News will deliver timely and
relevant content with rich social engagement during key election events,
through a modern, fluid, and responsive platform that puts the user in
control. The control room will provide users a personalized, engaging
experience with access to Yahoo! News' comprehensive elections and
campaign coverage. Features will include live streaming video, maps of
all House, Senate and Governors races as well as the Presidential race
results down to the county level, live blogging, and more.
Video programming covering the conventions will kick off August 27
with several shows dedicating special coverage to the conventions.See
them on Yahoo! News at http://news.yahoo.com/ticket/:
"#HashOut: On Location": Hosted by New York Times best-selling
author Baratunde Thurston, the show is a fast-paced program that will
give convention-goers and journalists an opportunity to weigh in on
newsworthy questions posed by #HashOut. Shot on and around the floor of
each convention, Thurston will interview some of the more colorful
convention-goers (and notables), posing a #HashOut question of the day.
( Yahoo! Studios)
"Just Explain It: Political Edition": Hosted by David
Chalian, Washington Bureau Chief for Yahoo! News, the show will provide
in-depth analysis of key election issues like immigration, medicare, and
taxes. The show will run Tuesday through Thursday from the Republican
National Convention and Democratic National Convention. ( Yahoo! Studios)
"Just Explain It: Historical Moments": Hosted by Jeff Greenfield,
veteran political journalist and columnist for Yahoo! News, this show
will offer the best-selling author's unique perspective on the most
memorable moments of national political conventions throughout United
States history. ( Yahoo! Studios)
Live Convention Coverage: Co-hosted by Yahoo! News Washington
Bureau Chief David Chalian and ABC News political director Amy Walter,
this dynamic LIVE coverage will recap convention highlights in a
roundtable discussion with ABC News anchors and correspondents including
Diane Sawyer, George Stephanopoulos, "World News" Weekend Anchor David
Muir, Senior White House Correspondent Jake Tapper, Senior Political
Correspondent Jonathan Karl, Senior Washington Editor Rick Klein,
Political Contributor Matthew Dowd, and Yahoo! News' White House
correspondent Olivier Knox, senior political reporter Holly Bailey and
senior political reporter Chris Moody. A live blog during the
conventions will be anchored by Yahoo! News' Chris Suellentrop. Veteran
political reporters Jeff Greenfield and Walter Shapiro will participate
along with pundits, writers, and users weighing in on the events as they
happen. ( Yahoo! Studios & ABC News )
"Newsmakers Live": Co-hosted by Yahoo! News and ABC News, Yahoo!
will stream a LIVE version of the successful Yahoo! News and ABC News
original video program "Newsmakers" at the upcoming Republican and
Democratic national conventions. In Tampa and Charlotte, reporters from
Yahoo! News and ABC News will moderate a discussion with the architects
of the Romney and Obama campaigns before an audience of political
influencers. This special event will be streamed on Yahoo! News and
ABCNews.com, and will include social elements to further engage the
audience at home and provide them with a front row seat to the
discussions. ( Yahoo! Studios & ABC News )
"Who Knew?: Convention Edition": The Yahoo! News original program
"Who Knew?" will provide two special episodes that explain long-held
convention traditions. These convention editions of "Who Knew?" will
explore topics like: "Why Do We Have Conventions?" and "What is the Role
of The Electoral College In Deciding Elections?" ( Yahoo! Studios)
Under the leadership of newly-appointed Editor-In-Chief Hillary Frey and
Washington Bureau Chief David Chalian, Yahoo! News has delivered on the
goals set forth in phase one of the Elections program. The elections
team has delivered on its commitment to expand their original coverage
and reporting from key primary states and the campaign trail. Yahoo!
News also made a series of high-profile new hires including Virginia
Heffernan, contributors Walter Shapiro and Jeff Greenfield, and Yahoo!
News' first-ever White House correspondent, Olivier Knox. The team
scored news-making interviews with all the major GOP contenders and
Yahoo! — along with premier content partner ABC News — co-hosted the
most watched GOP primary debate of the election season.
Nearly 90 percent of the nation's online voting age adults visit Yahoo!
each month — more than any other media company — and Yahoo! is committed
to going beyond the campaign rhetoric to focus on where the candidates
really stand on critical issues and how they will impact real people
across the country.
About Yahoo!
Yahoo! (Nasdaq:YHOO) is focused on creating deeply personal digital
experiences that keep more than half a billion people connected to what
matters most to them, across devices and around the globe. Yahoo!'s
unique combination of Science + Art + Scale connects advertisers to the
consumers who build their businesses. Yahoo! is headquartered in
Sunnyvale, California. For more information, visit the pressroom (pressroom.yahoo.net)
or the company's blog, Yodel Anecdotal (yodel.yahoo.com).
Yahoo! is the trademark and/or registered trademark of Yahoo! Inc.
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#HashOut Panelists:
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| Margaret Atwood |
The author of "The Handmaid's Tale" and "Oryx and Crake" and
the inventor of www.fanado.com.
|
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| Henry Blodget |
The CEO and editor of The Business Insider.
|
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| Donna Brazile |
The vice chairwoman of the Democratic National Convention and a
political strategist.
|
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| Tucker Carlson |
The co-founder and editor in chief of The Daily Caller.
|
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| David Chalian |
The Washington bureau chief for Yahoo! News.
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| Rob Delaney |
A comedian and writer who lives in Los Angeles.
|
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| Hillary Frey |
The editor-in-chief of Yahoo! News.
|
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| Jeff Greenfield |
A Yahoo! News political columnist and the host of "Need to
Know" on PBS. He has covered politics for CBS, CNN, and ABC.
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| Dan Gross |
An editor and columnist for Newsweek/The Daily Beast.
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Mary Katharine Ham
|
The editor-at-large at HotAir.com. She appears frequently on
The O'Reilly Factor.
|
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| Chris Hayes |
The host of MSNBC's "Up w/Chris Hayes," the editor at large of
The Nation, and the author of "Twilight of the Elites."
|
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| Virginia Heffernan |
The national correspondent for Yahoo! News.
|
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| Anna Holmes |
A contributor to Yahoo! News and the founder of Jezebel.com.
|
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| Abby Huntsman |
A host for HuffPost Live at The Huffington Post.
|
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| Mike Kinsley |
A columnist at Bloomberg View, the founder of Slate, the former
editor of The New Republic and Harper's, and the former editorial
and opinion editor of The Los Angeles Times.
|
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| Rick Klein |
The senior Washington editor for ABC News, and an on-camera and
off-camera political reporter and analyst.
|
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| Damon Lindelof |
The writer/producer of "Lost," the new "Star Trek" films, and
"Prometheus.
|
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| Hugo Lindgren |
The editor of The New York Times Magazine.
|
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| Ryan Lizza |
The New Yorker's Washington Correspondent and a CNN Contributor.
|
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| Alexis Madrigal |
A senior Editor at The Atlantic.
|
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| Cynthia McFadden |
The co-anchor of ABC News' "Nightline."
|
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| Tim Miller |
The deputy communications director at the Republican National
Committee.
|
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| Terry Moran |
The co-anchor of ABC News' "Nightline" since 2005, after
serving as the network's chief White House correspondent for six
years during the Clinton and Bush administrations.
|
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| Craig Newmark |
The founder of Craigslist as well as a speaker, philanthropist,
and self-described nerd.
|
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| Grover Norquist |
The president of Americans for Tax Reform.
|
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| Lizzie O'Leary |
A correspondent for CNN.
|
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| Susan Orlean |
Author, staff writer at The New Yorker, chicken wrangler.
|
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| Michelle Rhee |
The founder and CEO of StudentsFirst, a bipartisan grassroots
movement working to improve public education.
|
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| Walter Shapiro |
A Yahoo! News columnist following the 2012 presidential
election; he is also a special correspondent for The New Republic.
|
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| Choire Sicha |
The editor of The Awl.
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| Maria Shriver |
A mother of four, a Peabody and Emmy Award-winning journalist
and producer, and a six-time New York Times best-selling author.
|
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| Gary Shteyngart |
The author of "The Russian Debutante's Handbook,"
"Absurdistan," and "Super Sad True Love Story."
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| Anne-Marie Slaughter |
A professor of politics and international affairs at Princeton.
She has served as director of policy planning for the Department
of State.
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| Ben Smith |
The editor-in-chief of BuzzFeed.
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| Jake Tapper |
The senior White House correspondent for ABC News.
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| Baratunde Thurston |
A comedian, the best-selling author of "How To Be Black," and
the founder of Cultivated Wit.
|
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| Bill Weir |
A "Nightline" anchor, an ABC News reporter, and the host of
Yahoo!'s "This Could Be Big."
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[i] comScore, June 2012
[ii] comScore, June 2012
Source: Yahoo!
News Provided by Acquire Media
